4 Bears needed a way to better communicate promotions and events to customers. The casino was looking to capture new and existing customers by promoting deals and special events.
Flint Group strategized a communications plan that included new ways to announce happenings at the casino and event center. This plan consisted of a bi-monthly direct mailer to established customers, paid traditional and digital marketing tactics, in-house digital screens and paid sponsorships. We provided social media services and created a monthly content calendar.
New players continue to venture to 4 Bears. The client has been very happy with improved turnout. Concert tickets, promotional sign-ups, and daily number of customers have all increased thanks to the updated communications plan.