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5 cognitive biases and how to use them in your marketing copy


We all like to think we’re entirely rational and clearheaded at all times, right? But truth be told (and backed up by mountains of research), our… Read More

On creativity and caring: Your built-in secret to communicating more effectively during a crisis

By Phil Hunt

There’s only one rule that I know of, babies: God damn it, you’ve got to be kind. – Kurt Vonnegut   We’re here to help each other… Read More

4 design tips to drive sales


Everyone is familiar with the infamous yellow starburst. You see it in the Sunday circulars, car dealership flyers and TV infomercials. Are they pretty? Nope. Do… Read More

How to build the perfect marketing martini


It’s no secret that martini lunches are a part of Flint Group’s history, and they were taken very seriously back in the day. Many ideas were… Read More

Designing for hope: How Super Studio impacts Churches United for the Homeless


According to the US Interagency Council on Homelessness, an estimated 7,243 people experienced homelessness in Minnesota in 2018. It’s no secret that this adversity affects real… Read More

The right creative for digital mediums


Addressing behavioral health through strong parenting When it comes to preventing behavioral-health related issues, such as underage drinking, anxiety or depression, healthy bonding and attachment between… Read More

A Year in Boxes – The Making of Spee-Dee Delivery Service’s Calendar


Client calendars are an opportunity to reflect a brand, tell a story, and be in front of your customers every day. Spee-Dee lives and breathes by… Read More

A sweet way to say ‘thank you’


Food for Thought Do you remember the last time someone said, ‘Thank you.’? Was it over a drink? Or, maybe accompanied by a personal card? Studies… Read More

The ABCs of how we’re helping welcome families back to school in Minnesota


Integrated marketing plan helps welcome Minnesota teachers back to the classroom The back-to-school rush is in full force in Minnesota. To keep family and student enthusiasm… Read More

Our 5 most-read blogs of summer


We don’t know about you, but our summer ended in the blink of an eye. If you feel our pain and missed a few blog updates,… Read More

How to use MLB’s winning marketing plays


There are few aspects to American life more constant and reliable than professional baseball. It may rise and fall as our favorite teams win and lose,… Read More