
One thing I’ve learned since moving to Duluth, Minn.: If you live here, you can’t help but be fan of the University of Minnesota Duluth Bulldogs. I went to South Dakota State University (Go Jacks!), and even I am now Bulldog fan.
That’s why I was super excited when UMD commissioned WestmorelandFlint to create promotional materials for their teams.
A school that prides itself on its athletic programs, UMD was looking to boost school spirit, promote game dates, and tout the Bulldogs as fierce competitors on a national scale.
Our creative team designed posters, program covers, pocket schedules and pocket schedule holders featuring UMD star athletes in action.

Football program cover

Volleyball program cover

Women’s soccer program cover

Men’s hockey poster

Football poster

Women’s hockey poster
Remember our blog post about the website we built to help Jack Connolly win the Hobey Baker Memorial Award? Yeah, that was for UMD too. Point is, the University’s athletic department has a reputation to carry on. Our goal was to help them live up to the legend they’ve become.

Pocket schedule holder

Pocket schedule and holder

Pocket schedule cover

Pocket schedule unfolded
Our work may be done, but the Bulldogs’ has just begun. And we’ll be cheering them on all year – Go Dogs!