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6 things to look for in public relations for 2021

The pandemic has impacted every part of life. It completely flipped public relations from crisis communication to internal communication to media relations, and back again.   … Read More

Best of 2020: Top 10 most-read blogs 

2020 has been crazy, to say the least. For us marketers, staying informed and up to date on the latest industry trends has… Read More

Women in business: Building confidence in the new year

“Authenticity is a collection of choices that we have to make every day. It’s about the… Read More

I’m sick of my virtual happy hour! Communicating in the face of COVID fatigue

As the COVID-19 pandemic drags on, many of us have shifted back or continue to work… Read More

Listening is crucial to public relations. Here’s why.

The future of public relations is a trendy topic, and a very important one at that.… Read More

Public relations: Predictions for 2021 and beyond

Public relations is often used synonymously with media relations, but newsrooms are swamped, and media outlets… Read More

How employees of all generations can lead during crisis

Remember that it is hard for everyone, both leaders of the company and employees, during this… Read More

Top 5 Free Online Tools You Should Bookmark Now to Improve Your Copywriting

Work smarter not harder. This idea might seem irrelevant if your job is to write. But… Read More

Women in Business: How we can honor RBG and shut down negativity

“Don’t be distracted by emotions like anger, envy, resentment. They just zap energy and waste time.”… Read More

Is your partner marketing program working?

We all know how to help your channel partners market your product line: make it easy,… Read More

Sports marketing: 6 tips to adjust your strategy during the pandemic

With the fall season of National Collegiate Athletic Association (NCAA) Division I, II and III seasons… Read More